In Angers, STUDIO BAERT stands out as much more than a hair salon: a space for transformation, precision, and elegance, where every detail matters. To offer their clients an even more complete experience, the salon's team wanted to incorporate a new sensory dimension.
It is in this approach that STUDIO BAERT chose to collaborate with Diaphane Projects , in order to create an olfactory signature faithful to their contemporary and structured universe.
Eben: a modern, technical and enveloping fragrance
From the Sensothèque collection, Ében stood out as the obvious choice. A deep, architectural fragrance that evokes the nobility of dark wood, the precision of the gesture, and the sophistication of the materials used.
Ében now accompanies every step of the customer journey: the wait, the shampoo, the styling. A subtle, enveloping presence that transforms the visit into a true sensory experience.
“We wanted an atmosphere that reflected who we are: elegant, contemporary, and structured. Ében was the obvious choice. Thanks to Diaphane Projects, our salon now has a signature scent that extends our identity.”
— The STUDIO BAERT team
An olfactory identity to enhance the customer experience
In a hair salon, every perception counts: light, texture, touch, sound… and now, fragrance. The addition of Ében creates a calm and controlled atmosphere, enhances the aesthetics of the space, and establishes a coherence between the salon's visual environment and the emotion felt.
Your place deserves an olfactory identity that matches its stature.
With Diaphane Projects , imagine a fragrance that embodies the soul of your space. From creation to implementation, we support you in giving birth to a unique and memorable scent.
Project: olfactory identity — STUDIO BAERT, Angers (49).
