Idralia Face Cream – SANTA MARIA NOVELLA | Damask rose, jojoba & orange blossom
- Regular price
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80,00 € - Regular price
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- Sale price
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80,00 €
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A subtle balance of water and light — pure, floral, timeless.
Damask rose, jojoba, olive, orange blossom, jasmine — fresh, hydrating, radiant.
Idralia is Santa Maria Novella's signature face cream — a pharmacy founded in Florence in 1221. Its name evokes water and Florentine gardens: pure, light, and balanced hydration, without ever feeling heavy or unbalanced. The formula is one of the most demanding in the range: Damask rose floral water as a moisturizing base, Damask rose extract as a complementary botanical active, saccharide isomerate as a biomimetic moisturizing active, olive oil, jojoba, sunflower, and rosemary extract to nourish and protect.
The texture is fluid, light, and melting — it penetrates immediately without leaving a film or residue, depositing a velvety and imperceptible veil. Orange blossom opens with a floral and slightly lemony clarity. Rose and jasmine bring a balanced and precise floral sweetness to the heart. And fig, musk, and sandalwood extend in the base with a slightly milky and very natural sweetness. The complexion appears fresher, more radiant, as if rested — from the very first application.
Idralia is the skincare for those who want their face to be precisely hydrated — noble botanical actives, a straightforward formula, visible results.
Skin type
All skin types · Sensitive skin
Format
50 ml
Usage
Face · Morning & evening
Key active
Double Damask rose extract · Saccharide isomerate
A word from Maison Diaphane
Pure and balanced hydration, inspired by Florentine gardens. The double presence of Damask rose in the INCI — as floral water and extract — is a rare sign of botanical quality. Saccharide isomerate completes the formula with a very effective biomimetic moisturizing active. Idralia is the face cream one chooses when wanting botanical efficacy without compromising on naturalness.
Experience it in store
Learn more about Idralia Cream +
Idralia Face Cream by Santa Maria Novella is a 50ml hydrating face cream — Damask rose floral water, Damask rose extract, olive oil, jojoba, saccharide isomerate, orange blossom, rose, jasmine, fig, musk, and sandalwood signature. A botanical preparation from the Florentine pharmacy founded in 1221. Available at Maison Diaphane, official retailer. Free shipping from €100 (in France).
What is saccharide isomerate?
Saccharide isomerate is a biomimetic complex of natural sugars — it mimics the skin's natural hydration film for deep and long-lasting hydration. It is one of the most sophisticated moisturizing actives available in natural cosmetics, particularly effective on sensitive or dehydrated skin.
Why does Damask rose appear twice in the INCI?
The floral water (Rosa damascena flower water) and the extract (Rosa damascena flower extract) offer complementary properties: the floral water hydrates and soothes, the concentrated extract provides its specific botanical actives in higher concentration. This double extraction is a sign of rare formulation excellence.
Is it suitable for sensitive skin?
Yes — the predominance of natural botanical actives and the absence of harsh synthetic fragrances make it a particularly well-tolerated treatment for all skin types, including the most reactive.
How does it fit into a Santa Maria Novella face ritual?
After cleansing and toning with Acqua di Rose, Idralia is applied as a moisturizing treatment morning and evening. Its light texture makes it suitable for morning use under makeup as well as an evening comfort treatment — two products, a coherent ritual faithful to Florentine tradition.
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Careful and fast delivery
Prepared with care in our boutique-workshop, your orders are shipped with care, in France and internationally.
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Customer satisfaction
Because your satisfaction is essential, gift wrapping is available upon request and samples are offered.
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Conditional return
Any unopened product can be returned within 14 days.
Refund upon receipt.
Do you have any questions?
How are the perfumes and objects offered on Maison Diaphane selected?
Each creation is carefully selected from independent houses, artisans, and niche perfumers. We favor fine materials, meticulous compositions, and unique olfactory worlds.
How long does the fragrance from a candle or room spray last?
The burn time varies depending on the collection, but all our candles and mists are designed to provide a harmonious and long-lasting fragrance. Product descriptions indicate the average burn time for each creation.
Can I give this product as a gift?
Yes. All our orders are prepared with care and can be accompanied by a personalized message. Our elegant packaging makes them perfect gifts.
What are the delivery times and terms?
Orders are prepared in our workshop and shipped within 24 to 48 hours. Delivery is available in France and internationally, with systematic tracking to guarantee worry-free delivery.